Audi Q8 e-tron Review: Audi's Latest Attempt At Electrification

Audi Q8 e-tron Review: Audi's Latest Attempt At Electrification

In response to the wave of electrification, Audi has introduced the e-tron series, a lineup of electric vehicles based on classic combustion engine models. While these vehicles offer green credentials and a unique driving experience, they, like many luxury new energy cars, often retain certain characteristics of their combustion engine counterparts. Audi, compared to new EV-focused automakers, takes a more cautious approach. As a result, it's challenging to match the sales volumes of traditional combustion engine cars. Audi is still searching for its breakthrough, which leads to the expansion of the e-tron family. This year, Audi is gearing up to launch the Audi Q8 e-tron.


At first glance, the Audi Q8 e-tron maintains the design cues of the traditional Audi Q8, characterized by a strong, Audi-typical design language. It belongs to the sober and sophisticated category rather than the bold and daring appearance that characterizes many electric vehicles on the market. The front grille has received specific alterations. It features a unique horizontal lattice pattern surrounded by a bold black frame, and even the iconic Audi rings on the grille have been blacked out. This adds a sporty touch to the vehicle.

The headlight design is more contemporary and slightly unconventional, with the headlights extending downwards, converging with the grille. Silver accents around the intake and a slim lower air inlet give the car a sportier appearance.

The side profile doesn't incorporate overly sharp design elements and adheres to the low, sleek aesthetics of the Q8 series. The flowing body lines, elongated wheelbase, and silver side skirts combine to enhance the visual elongation of the car. The side door handles retain a traditional design. It's worth noting that the virtual side mirrors, featured in the concept version, might not make it to the production model.

The rear of the car is dynamic and employs the modern trend of a full-width taillight design. The taillights consist of several slender, interconnected lighting elements enclosed in a darkened housing, complemented by a dark rear diffuser. Compared to conventional combustion engine vehicles, the Audi Q8 e-tron's design successfully enhances its sporty character.


The Audi Q8 e-tron's interior design is consistent with the brand's typical styling. The center console features three screens with separate functions. It's expected to offer advanced technology features, given the vehicle's positioning. However, the exact specifications and features will be confirmed by the official announcement.

To add a touch of sportiness, the interior incorporates red accents along the central console and door panels. This, combined with the spacious, luxurious cabin, creates an inviting ambiance for passengers.


With regard to performance, the Audi Q8 e-tron is expected to adopt a dual-motor setup. Total power output and other specific details are yet to be officially disclosed, but it's anticipated to deliver a spirited and efficient electric driving experience.

While the Audi Q8 e-tron holds promise in various aspects, including its design and technology, one aspect where it may struggle is pricing. Luxury electric vehicles often come with premium price tags. However, competition in this segment has intensified, and buyers may expect more in terms of features and value for the price.

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